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Lucca Delicatessen

Brandmark, Product Packaging, Signage

Lucca Delicatessen first opened in 1929 on Chestnut Street in San Francisco and still bustles and thrives as a neighborhood favorite. Lucca asked The Engine Room to overhaul its identity to better capture its rich heritage but in doing so, inject a modern, urban feel.

good news:

before

after

https://www.theengineroom.cc/wp-content/uploads/2018/04/Lucca-brandmark-35-1.jpg
https://www.theengineroom.cc/wp-content/uploads/2018/04/Ravioli-3.jpg
https://www.theengineroom.cc/wp-content/uploads/2018/04/Balsamic.jpg
https://www.theengineroom.cc/wp-content/uploads/2018/04/Shirt-1.jpg
https://www.theengineroom.cc/wp-content/uploads/2018/04/Window.jpg
https://www.theengineroom.cc/wp-content/uploads/2018/04/Olive-Oil.jpg
we are.

the engine room is a multidisci - plinary design firm that develops brand identity materials for both b2c and b2b businesses.

get in touch.

the engine room 610 22nd st. ste 307 San Francisco, CA 94107 415.934.8180 hi@theengineroom.cc

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